Avanquest is an international software brand name, instantly recognizable anywhere on the planet. It publishes best selling and award-winning small business software like PC utilities and digital media products to create a powerful software line. It was early named as BVRP. Avanquest Software hosts are worldwide headquartered along with European teams.
This software allows the users to use the powerful and easy-to-use solutions, including tools for designing and cost-effectively managing direct marketing campaigns from new customers to managing mail lists and thus saving postage on bulk mailings.
Avanquest broad product portfolio includes MyInvoices & Estimates Deluxe, Small Business Pro, Checksoft Home & Business, MyProfessionalBusiness Cards, MyMailList Deluxe, Ringtone Media Studio, Power DVD, Network Magic, Web Easy Pro, Connection Manager and many more.
Distribution channels of Avanquest
- OEM sales: Combining software with equipment (e.g. PC, modem, telephone, etc.). The software thus becomes a component in a global package and sold by the equipment manufacturer. This sales channel enables the product to be distributed widely and very quickly specially at international markets.
- Direct sales via e-commerce: It has its own e-commerce platform, sells its downloadable software to online purchasers from its Web sites.
- Distributor sales: Through which software is sold separately through networks of wholesalers and IT dealers and catalogue publishers also called as mail order selling.
- License sales: To companies either directly, or through a network of retailers.
Avanquest provides productivity tools for creating brochures, Internet home pages, stationery, postcards, labels, databases, invoices and estimates and Web-based resumes. The subsidiaries of Avanquest are mainly located in France, Germany and more recently in China and Korea. Avanquest in France sells a wide range of software through a vast distribution network like multi-specialists and mail order companies.
Avanquest also offers exclusive, reliable and profitable turnkey software publishing services, which enables large and small developers to cost-effectively reach new markets, expand market share and increase customer loyalty worldwide. The Group aims is to become the world's leading global publisher by providing both its own software, as well as software developed by its partners externally.
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